Revenue Tracking connects your store sales data with Relio conversations. It shows you exactly how much revenue your AI assistant is generating, how many sales came through the chat, and where visitors drop off in the buying process.
Revenue Tracking is available for Shopify and WooCommerce stores only. Stores using the scraper, Google Feed, or CSV import method will see a "Connect Store" prompt instead.
To enable revenue tracking:
The Revenue card on your Dashboard shows:
| Metric | Description |
|---|---|
| Total Revenue | Combined revenue from orders attributed to Relio conversations |
| Sales Count | Number of completed orders that originated from the chat |
| Average Order Value | Total revenue divided by number of sales |
Revenue is calculated from orders where the customer interacted with the Relio chat before purchasing.
The Conversion Funnel on your Dashboard visualizes the full customer journey:
Each step shows the count and the drop-off percentage compared to the previous step. This helps you identify where visitors lose interest and optimize your setup.
For example, if you see a big drop between Clicks and Add to Carts, your product pages might need improvement. If Conversations-to-Clicks is low, consider adjusting your chatbot personality or product count settings.
Relio tracks the visitor's session throughout their journey:
For Shopify and WooCommerce, this happens automatically through the store's order webhooks. No manual tagging or configuration is needed.